WordPress may have a lower starting software cost, but that does not tell you the total cost of running the website. Compare the same cost categories for both options:
- Platform subscriptions and user seats
- Hosting, backups, security, and monitoring
- Themes, plugins, apps, and integrations
- Maintenance, updates, and technical support
- Design, development, and future changes
- Marketing, analytics, and CRM tools needed around the website
Review current HubSpot Content Hub options. If you are considering WordPress.com, review its current plans. For a self-hosted WordPress site, get current costs from the host, plugin vendors, and people who will build and maintain it. The less expensive choice is the one with the better total cost for your team—not necessarily the lower advertised price.
