Your website should be more than a place where your company exists online. These FAQs cover website planning, structure, performance, HubSpot, modules, content, and the decisions that help a site support the business behind it.
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Is Sprocket Rocket only for developers?
No. Sprocket Rocket is not only for developers. One of its strengths is that it gives marketers a more practical way to build and manage HubSpot pages without needing to write code for everyday page updates.
Developers may still be helpful for setup, customization, integrations, theme configuration, and advanced needs. But the day-to-day editing experience is designed to make page creation and maintenance more manageable for marketing teams.
That balance can be valuable for SMBs that need a professional HubSpot site but do not want every content change to become a development project.
Is Sprocket Rocket better than building a custom HubSpot theme?
Sprocket Rocket is often a better fit when speed, consistency, marketer control, and practical flexibility matter more than total custom control. It gives businesses a structured framework for building HubSpot pages without starting from scratch.
A custom HubSpot theme may be better when the site needs unusual design patterns, special functionality, advanced technical behavior, or a highly specific brand system that cannot be handled well inside an existing framework.
The right choice depends on what the website needs to do, how often the marketing team needs to update it, and how much custom development the business is prepared to maintain.
Can Sprocket Rocket support a full business website?
Yes. Sprocket Rocket can support a full business website for many SMBs. Its theme and module system can handle common website needs such as home pages, service pages, about pages, contact pages, landing pages, and blog-related layouts.
The important question is whether the available modules and theme settings match the content strategy, design needs, conversion goals, and future growth plans. A framework is only useful if it supports the way the site needs to communicate.
For many businesses, Sprocket Rocket can provide enough flexibility without the cost and complexity of building a completely custom HubSpot theme.
Does Sprocket Rocket solve HubSpot performance problems?
Sprocket Rocket can help provide a cleaner and more structured starting point, but it does not automatically solve every HubSpot performance problem. Performance still depends on the choices made while building and maintaining each page.
Large images, unnecessary scripts, embedded tools, tracking code, animations, module overuse, and poor page-building habits can still slow down a site. A good theme reduces some risk, but it does not remove the need for disciplined implementation.
Think of Sprocket Rocket as a strong foundation. The finished site still needs thoughtful content, efficient assets, and practical performance decisions.
Should I use Sprocket Rocket with HubSpot Content Hub Starter?
Sprocket Rocket can be a strong fit with HubSpot Content Hub Starter when a business needs a manageable, flexible website that marketers can update without heavy development support.
It can give a small business more page-building capability than a fully custom approach may justify at that stage. The fit depends on the level of customization required and whether the HubSpot plan includes the features needed for the business goals.
For many SMBs, the best starting point is not the most custom option. It is the option that gives the team enough control to keep the website useful over time.
Does infinite scroll work on the main blog listing template?
The documentation says infinite scroll on SW Blog Cards is not used on the native blog listing page. That behavior is intended for website or landing pages that pull blog posts into the page.
For native blog listing templates, use the listing pagination approach supported by the template and module setup.
What image size should I use for blog featured images?
The documentation recommends 1280 × 640 as a strong default size for blog featured images. That 2:1 ratio works well across post hero areas, listing cards, and social sharing contexts.
Using a consistent featured image size helps the blog layout feel more predictable across listing pages and individual posts.
Why can’t I edit the modules on my blog post template?
HubSpot post-template modules often are not editable until at least one blog post exists. Create a draft post, then open it in the editor to access and configure modules such as SW Blog Post Hero, SW Blog Post Body, and SW Blog Related Posts.
This setup step belongs after the blog listing and post templates are assigned in HubSpot blog settings.
Where do I set the page Body Class in a Smithworks theme?
In Smithworks themes, the page Body Class field is in the page content editor rather than the page Settings gear. Open Page contents in the left sidebar, expand Hidden modules, and select Body Class.
This field can be used for SW Popup Panel matching or other page-level targeting. System page templates with a fixed body class may not expose the same field.
How do I change the header or footer in a Smithworks theme?
Headers and footers are normally edited through HubSpot global content. Open a live page that uses the Smithworks theme, click the header or footer area, and choose Edit global content.
Make the needed changes to the logo, navigation, buttons, footer links, social icons, or copyright content, then publish global content. Changes should appear across pages that use that same global header or footer.
